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Telefilm Canada’s presence at national and international markets
Through Sectoral Development, Telefilm Canada also designs and leads initiatives to address any gaps in industrial support by directly undertaking events and initiatives that contribute to the industry’s participation at industry events and markets in Canada and internationally. Given the relative youth of the industry, there are often identifiable opportunities for development activities where there are no organizations to undertake the work.
This component allows Telefilm Canada to undertake activities and offer logistical and promotional services that assist the development, viability and growth Canadian interactive digital content companies. Telefilm takes a leadership role in activities such as:
- professional development (e.g. development of bootcamps to prepare content leaders to participate effectively at international events, workshops in preparation for national and international events and markets);
- coordination and presentation of Canadian companies at international events and markets; and
- the use of the Canada’s “umbrella stand” by the Canadian companies at the festivals and markets, where Telefilm Canada provides a full range of client services: hosting, promotion, logistics, organization of events and meetings, and participation in conferences and talks with foreign delegations and associations. Participating companies will be asked to offset some of the costs of the “umbrella stand”.
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