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Canada New Media Fund
Telefilm Canada Announces Successful Projects

Montreal, October 21 2004 – Following the most recent national new media comparative, Telefilm Canada is pleased to announce the new media projects that it will finance for fiscal 2004/05.

In keeping with the two-step application procedure, Telefilm received 304 Expressions of Interest nationally. Eighty-two projects were approved at this stage and invited to submit full applications to Telefilm Canada. The breakdown of accepted applications at the full application stage is as follows: 14 of 24 English-language applications for product development & marketing and 9 of 15 market research & prototyping applications. For French-language submissions, 10 of 29 for product development and marketing, 11 of 12 for market research & prototyping applications, and one submitted application for distribution were successful.

Earl Hong Tai, New Media Sector Head for Telefilm Canada, said: “We are delighted to be able to invest in such a wide range of projects through the Canada New Media Fund. From cutting-edge wireless projects to more traditional CD-Roms, Canadians are once again leading the world in embracing new technologies to communicate and tell their stories, while still utilizing the more established technologies to achieve maximum reach.”

Telefilm Canada is also pleased to announce that it has recently contracted Marigny Solutions Internet Inc. for a one-year license for D-Stat, an on-line audience measurement software that will enable Telefilm to track audience traffic to Websites that it helps finance. These statistics will provide critical, in-depth market intelligence to the industry, Telefilm Canada, the Department of Canadian Heritage and the public on the importance of Canadian on-line cultural products.

Telefilm Canada, a cultural investor in film, television, new media and music
Telefilm Canada is a federal cultural agency dedicated to the development and promotion of the Canadian film, television, new media and music industries. With the objective of building larger audiences for Canadian cultural products, the Corporation acts as a partner to the private sector through investments in diverse productions with wide appeal.

Information:
Jeanine Basile, Manager, Communications & Public Affairs
(514) 283-6363 or 1-800-567-0890, basilej@telefilm.gc.ca
Shelley Nowazek, Communications Officer
(604) 666-1881 or nowazes@telefilm.gc.ca

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